Monarch Society

Dads are having a bit of a moment. Al Bundy? [insert emoji of Drake No meme]. It's all about Phil Dunphy now and his next-level dadding. And you know what played a big part in this meteoric rise of good dads? The internet. That's right, the world wide web has given us a front-row seat to some of the most incredible dad moments out there. So naturally, we rounded up some of the most badass dads on social, brought them in to lead our campaign and created the ultra-exclusive Monarch Society for dads everywhere. So let's give a round of applause for all the dads out there, keeping it real and crushing it every single day. Role: Concept Lead / Writing Lead Campaign Length: 3 Weeks of Story Refreshes